Uber Business Model Canvas 2wh6o

Business Model Canvas

Presented By :    

Yudi (1531048) Hamlul Rizky (1631085) Chintia Elmadiani (1641279) Nurtia Putri Sari (1641326)

UBER PROFILE Uber adalah perusahaan rintisan dan perusahaan jaringan transportasi asal san franscisco california, yang menciptakan aplikasi penyedia transportasi yang menghungkan penumpang dan sopir kendaraan sewaan serta layanan tumpangan. Uber masuk ke Indonesia pada 13 Agustus 2014. Awalnya, Uber baru melayani pelanggannya di kawasan CBD seperti Kuningan atau Sudirman, Jakarta. Skema Uber di Indonesia pun sama seperti diluar negeri

Uber Motor Uber X Uber

Uber Black Uber Pool

Uber Taxi

Cost Structure Revenue Stream

Customer Segment Customer Relationship

Channel

Key Resources UBER BUSINESS MODEL CANVAS

Key Partners Key Activities

Value Proposition

Customer Segment Suka menyetir mobil

DRIVER

Mempunyai mobil & Ingin berpenghasilan lebih

Customer Segment Tidak ingin atau malas menyetir sendiri

Tidak memiliki kendaraan

Arrive in Style

Fare Cost lebih murah

Customers

Customer Relationship

 Social Media  Customer  Review, Rating & System

Website

TV

Mobile CHANNEL Word of Mouth

Social Media

Value Proposition • Additional Sources of Income • Flexible Working Schedules and can Work Part Time • Easy Payment Procedures • Drivers get paid to be Online, even without can Request

Value Proposition Can see the ETA and Track The Cab on Map

Minimum Waiting Time

Cashless Ride

One Tap To Ride

Pricer Lesser than the Normal Taxi fares

Key Activities • Pengembangan dan pengelolaan produk • Merekrut driver • Mengelola pembayaran driver

Key Resources Technological Platform Skilled Driver

Key Partners Payment Processors

Map Provider

Driver With Their Car

Investor

Revenue Stream Car Rides on per Km and Minute Basis

Surge Pricing Technology

Different cab models to cater to everyone

Cost Structure

Technology Infrastructure

Launch Event and Marketing Expenditure

Salaries to Permanent Employees