Presented To, Pro. Abhishek Parikh
Presented By, Bhaumik Dhruva Poojan Doshi Hemal Nagori Naishal Shah
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Indian insurance sector is likely to unprecedented growth of 200% and attain a size of Rs. 2000 billion by 200910, in which a private sector insurance business will achieve a growth rate of 140% as a result of aggressive marketing technique being adopted by them against 35-40% growth rate of state owned insurance companies.
On of intense marketing strategies adopted by private insurance players, the market share of state owned insurance companies like GIm, LIm and others have come down to 70% in last 4-5 years from over 97%.
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The private insurance players despite the sector is still regulated has been offering rate of return (RoR) to its policy holders which is estimated at about 35% as against 20% of domestic insurance companies.
LIm and GIm have limited number of policies to offer to their subscribers while in case of private insurance companies, their policy numbers are many more and the amount as well as the maturity period is much competitive as against those of government insurance companies. The mhamber has projected that in rural markets, the share of private insurance players would increase substantially as these have been able to generate a faith among their rural
consumers.
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Insurance due to privatization
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