I.
INTRODUCTION The world nowadays is in great turmoil, financial crisis seems to plunge each
and everyone. Aching global oil crisis, threatening nuclear crisis, and sinking financial economies are such of the few that warned us that we have to save and we have to be practical. Thus, in order to answer the needs of the time, we carved this idea of having a fish farm business project to alleviate or even just soothe the crisis faced by most of the consumers right now. We plan to raise this project, not just of aiming to have bountiful gains but also to aid the masses of consumers by offering quality product guaranteed with pocket-friendly price. II.
NATURE OF BUSINESS We’ll name our business as Dive Fish Farm Company, an ideal business
venture, to be located at Dongon, Maasin City. It will engage in fish farming and selling commercial fish such as Bangus. It will target to sell to the well known restaurants, sardine manufacturers and mainly to the ordinary consumers. We, the partners, we’ll have to converge our resources and intellect to run this proposed business. As agent of the business success, each one of us shall endeavor to make this venture to be lucrative. The production phase is expected to create minimal cost because there are lot of traditional yet effective process of raising fishes that can be combined with scientific technology which will surely provide productive harvests at low cost. The cash requirement of implementing the project is estimated to reach P 700,000. The source and cost of financing the project will be charged to the partner’s capital.
RISKS
III.
The risks involved with starting Dive Fish Farm Company are: •
Will there be an escalating demand for the product offered by the company?
•
Will the price not be onerous to the consumers?
•
Will the cost of accessing Dive Fish Farm Company not hinder the consumer to negotiate?
PROPONENT, MANAGEMENT AND PERSONNEL
IV.
Each of the partners is responsible for the management of the business operations. They are also responsible to look out the 20 personnel of the company in maintaining and raising the fish farm. The work force will be the one to maintain and to take care of the fish farm but with supervision of the partners. Each partner has his own respective scheduled duty in the company in order to supervise the employees each day. •
•
PROPONENTS
Edner Anthony Casulla
Joel Gaddi
Leo Omamalin
Michelin Tan
Juvy Ann Verano
PERSONNEL OR WORK FORCE Number 1
Position Manager
Qualification A/Commerce
Salary P6,000
1 1
Security Guard Cashier
Grad College level Commerce Grad
1,000 5,000
1
Bookkeeper
ancy
5,000
16
Workers
Grad High School
1,000
Grad
•
Number 1, 000 1, 000
Description Mini-Styro Box Plastic
Unit Cost P2.00 each P11.00 per 100
Total Cost P 2,000.00 P 110.00
10 1 3 1 1 2 1
Sealer Delivery Van Weighing Scale Cash Telephone Ceiling Fan Fish Net
pieces P300.00 P500.00 P 1, 300.00 P 9, 000.00 P 1, 800.00 P 1, 200.00 P 1, 500.00
P3, 000.00 P 500.00 P 3, 900.00 P 9, 000.00 P 1, 800.00 P2 , 400.00 P 1, 500
MACHINERIES AND EQUIPMENTS
Total
P 523,
710.00
•
ORGANIZATIONAL CHART
MANAGER
CASHIER
BOOKKEEPER
WORKERS
SECURITY GUARD
V.
PROJECT TIMETABLE
Activity 1
2
Time Frame (Week) 3 4 5 6 7 8 9 1
1
1
0
1
2
1. Project Planning 2. Acquiring Space 3. Acquiring equipment 4. Securing Business Permit 5. Hiring Personnel 6. Searching of customer 7. Start of operation
VI.
MARKET FEASIBLITY Our target market is not just the plain consumers or the families but we have
widened our scope from the families to the restaurants and sardines manufacturer. We will also distribute our products through consignors. The major targeted consumers and costumers of our products mostly are the people in our province Southern Leyte. But it doesn’t mean that we’ll just confine here in our province but we’ll also mark to accept customers from neighboring islands. We have expected that the demand of our product will reach up to maximum 150,000 kilograms this coming 5 years. The supply divides as about 83% for human consumption and 17% for exports and non-food uses. The proposed prices of our product lie between P100.00 to P150.00 per kilo. The price will be anticipated fluctuate due to the variability of demand and supply of the harvest. Our price will be much lower than the competitor to attract customers, to provide them satisfaction and most of all, to suffice our objective—to provide
pocket-friendly price to the customer. We’ll always mark to maintain the competitiveness of our product by maintaining its quality. We’ll have to freeze and to make them clean to avoid any damage and unnecessary smell. For bulk sale, we will offer a free delivery system especially to far-flung customers. There are two channels of distribution of our product which can be illustrated as follows: (1) Direct type of distribution. DIVE FISH FARM
END CUSTOMER
(2) Indirect type of customer by channeling first the product to consignors. DIVE FISH FARM
CONSIGNOR
END
CUSTOMER
VII.
PROPOSED MARKETING PROGRAM We will make the packaging of our product be attractive to the buyer. We
will categorize the packaging into three according to the number of kilos: 1 kilogram; 2 kilograms; 3 kilograms and above. The color of our packaging will be a color gradient white and blue plastic with a mini-Styrofoam box inside which will serve as the container. We have also planned to our product in radio and in newspaper. VIII.
PROJECTED SALES For the next five years, we will expect to sell almost 150,000 kilograms of
fishes considering that our marketing program and competitive position will be maintained. Financially, we are trying to aim to reach 15 million pesos cumulative gross sales for the next five years. IX.
PRODUCTION
•
Product Specification
The fish that we are going to produce and sell is a high quality fish, fresh and one source of providing protein. The customer doesn’t have to wait for a longer time because we have sufficient supply of fish, continuous operation and on time delivery. We can assure that every kilo have its exact weight. •
Production Process
In raising Bangus, we will provide and sprinkle milk powder or flour to the growing Bangus. The fishes could also be given breadcrumbs and food leftover. The size of the male Bangus was ready for market within 4 months while the female will almost reach 6 months before ready to be marketed. It is possible to harvest 1 ton of Bangus in every one hectare within 3 to 4 months if the sufficient food supply for the fishes will be maintained. •
Plant Size and Production Schedule
We’ll timing the period of raising the Bangus in such a way that we can possibly harvest every month and there will be no lag of production. We’ll develop a systematic and sophisticated scheduling of raising and harvesting. The size of the pond is 1.5 hectares by 1.5 hectares long and wide and 4 meters deep which contained 15 cubicles. •
Startup Source and Supply of Bangus
The supply of the young Bangus for the start up is available in the Department of Agriculture, Maasin City. Its unit cost is P2.00 each. The supply of the commercial floater feeds costs P1, 550.00 per sack based on the current quoted price of Magic 9 Marketing Enterprises, Tunga-Tunga, Maasin City. •
Utilities
We need electrification for the lighting and mainly for the refrigeration of our product. Our water supply is connected to Barangay Dongon Water Supply for our rest room, washing and processing area but except for the water supply to our fish farm. We will sustain the water supply for the fish farm by getting directly from
Dongon River via pipelines. We also have to ponder wireless telephone to ease the access of the customer and this will cost P5, 000. 00 per month.
X.
OPERATING COST: Tools and Equipment Miscellaneous Expense Salaries Expense Installations Total
523,710 200,000 400,000 100,000 1,223,710
XI.FINANCIAL FEASIBILITY •
Funding
Pre-operating expense Fixed Assets to be
700,000 523,710
acquired Initial Working Capital Total
276,910 1,500,000
•
Use of Funds
Sources of Funds
Equity Contribution Bank Loan Total Major Assumptions
Sales 1,500,000 in year 1 to increase 22,000 kilos every year or total of 3,300,000 sales increase.
1,200,000 300,000 1,500,000
Cost of Sales is 60% of the Sales.
Salaries Expense Installation Expense Miscellaneous Expense Depreciation Expense
400,000 100,000 200,000 26,180
Operating Expenses
The total fixed asset will be depreciated using straight line method and are expected to have average useful life of 20 yrs. Other expenses except salaries will vary every year in increase of 1%. The installation expense will only appear during the first year.
Fixed asset to be acquired is P523, 710 in year 1 to increase by 2% every year.
Capitalization
Owners Equity Bank Loan
1,200,000 300,000
The amount of Bank Loan is already net cash proceeds which mean that the interest is already deducted in advance.
•
Financial Projection Dive Fish Distribution Company Forecasted Income Statement For the first Five Years
Sales Less: Cost of Sales Gross Profit
Year1 1,800,000
Year2 5,100,00
Year3 8,400,00
Year4 11,700,0
Year5 15,000,00
648,000
0 3,060,00
0 5,040,00
00 7,020,00
0 9,000,000
1,152,000
0 2,040,00
0 3,360,00
0 4,680,00
6,000,000
0
0
0
400,000 202,000 26,186 628,186 1,411,81
400,000 204,020 26,186 630,206 2,729,79
400,000 206,060 26,186 632,246 4,047,75
4
4
4
Less: Operating Expenses Salaries Installation Miscellaneous Depreciation Total Expenses Net Earnings
400,000 100,000 200,000 26,186 726,186 425,814
400,000 208,120 26,186 639,306 5,365,694
Dive Fish Distributor Company Projected Balance Sheet For the first Five Years
Year1
Year2
Year3
Year4
Year5
ASSETS: Cash
1,428,00
2,380,00
3,663,48
4,946,73
6,229,7
Fixed Assets Accumulated
0 523,710 (26,286)
2 534,184 (52,372)
4 544,868 (78,558)
3 555,765 (104,744)
44 566,880 (130,93
Depreciation. Total Assets
1,925,81
2,861,81
4,129,79
5,397,75
0) 6,665,6
4
4
4
4
94
300,000 1,200,00
250,000 1,200,00
200,000 1,200,00
150,000 1,200,00
100,000 1,200,0
0 425,814
0 1,411,81
0 2,729,79
0 4,047,75
00 5,365,6
1,925,814
4 2,861,814
4 4,129,794
4 5,397,754
94 6,665,69
LIABILITIES AND EQUITY Loan Payable Owners Equity Retained Earnings Total Liabilities & Equity
4
Dive Fish Distributor Company Projected Cash Flow For the first Five Years Estimated Cash
Year1
Year2
Year3
Year4
Year5
Inflows: Sales
1,800,00
5,100,00
8,400,0
11,700,
15,000,0
Partners Investment
0 1,200,00
0 -
00 -
000 -
00 -
Proceeds from bank
0 300,000
-
-
-
-
3,300,00
5,100,00
8,400,0
11,700,
15,000,0
0
0
00
000
00
Outflow: Operating Expenses
1,121,71
4,087,81
7,055,8
10,355,
13,655,8
& Cost of sales Acquisition of Fixed
0 523,710
4 10,474
34 10,684
854 10,897
74 11,115
50,000
50,000
50,000
50,000
50,000
bank loan Total Cash Outflow
1,871,71
4,148,28
7,116,5
10,416,
13,716,9
Cash Balance
0 1,428,29
8 951,712
18 1,283,4
751 1,283,2
89 1,283,01
0 -
1,428,29
82 2,380,0
49 3,663,4
1 4,946,73
1,428,29
0 2,380,00
02 3,663,4
84 4,946,7
3 6,229,74
loan Total Cash Inflow Estimated Cash
Assets Cash Payment for
ADD: Beginning Balance Cash Ending Balance
0 •
2
84
33
4
Financial Analysis
Return on Investment = Average Net Income/Average Equity =2,796,174/ 1,200,000 =.233
`
= 23.3%
Average Net Income=Sum of annual net income for 5 yrs./5 =425,814+1,411,814+2,729,794+4,047,754+5,365,694 5 =13,980,870/5 =P2, 796,174
Average Equity= (Equity of year 1+year5)/5 =1,200,000+1,200,000 2 =2,400,000 2 =P1, 200,000
The Group behind the Wall: Michelin Tan Leo Omamalin Edner Anthony Casulla
Juvy Ann Verano Joel Gaddi
We have attached herewith our resumes.